Visit Florida asks for $75 million, increased lifespan to bring tourists back to state
Florida’s tourism-marketing agency will ask lawmakers to maintain increased funding and extend its life, as the state ramps up efforts to attract international visitors amid the COVID-19 pandemic.
Visit Florida Chairman Danny Gaekwad told members of the Enterprise Florida Board of Directors on Wednesday that Visit Florida will request at least $75 million for tourism marketing during the upcoming legislative session and will ask lawmakers to extend an Oct. 1, 2023, “sunset” date for the agency.…